Maximize
revenue per
player with
AI-powered
conversions
Maximize
Tula is an AI monetization engine that automatically tests and optimizes your game's IAP offers, pricing, and store layouts to maximize revenue per user without app updates.
Optimize your in-game store and maximize conversions
Boost your revenue per player with AI-powered optimization. Tula automatically tests different prices, quantities, and offers to find what converts best for each player segment. No manual A/B testing required.
AI-powered price & quantity optimization
Automatic conversion rate improvement
Real-time revenue optimization
import { Tula } from 'tula-sdk';
// Initialize Tula SDK
await Tula.init({ appId: 'YOUR_APP_ID' });
// Present optimized upsell after level completion
function onLevelComplete() {
Tula.presentUpsell({ trigger: 'level_complete' });
}
// Present optimized store item
function showStore() {
Tula.presentStore({ category: 'consumables' });
}Personalized offers for every player segment
Every player gets targeted IAP offers based on their behavior and spending patterns. We analyze player progression, spend history, playtime, and churn risk to deliver the perfect bundle, price point, and timing that maximizes revenue from each individual player.
Kenzie
Segment: Free-to-play
Spend: $0 in 7 days
Level: 15 (mid-game)
Risk: Low churn
Peter
Segment: Whale
Spend: $150+ lifetime
Level: 45 (end-game)
Risk: High value
0
IAP tests per month
vs 5-10 with manual updates
0%
Higher ARPU
than static IAP offers
30
Minutes to integrate SDK
vs weeks with custom solutions
Tula optimizes revenue while
others just analyze
Features | Tula | Competitors |
|---|---|---|
No App Store Resubmission | ||
Revenue Analytics | ||
AI IAP Optimization | ||
Dynamic Paywall Builder | ||
24/7 LiveOps Automation | ||
Player Segmentation & Targeting | ||
Zero Dev Updates Required |
Revenue-share pricing
Pay only when we help you earn more — no upfront cost, no risk.
🎉 EARLY ACCESS: 50% OFF
Starter
2%
1%
per conversion
For games making $0-$100K MRR. Best for indie or small studios testing paywall CRO for the first time.
Automated A/B and multivariate paywall testing
AI-powered price & layout suggestions
Real-time revenue uplift tracking
Integration with App Store / Google Play
Email support
Pro
1%
per conversion
For games making $100K-$1M MRR. Growing studios managing multiple titles.
All Starter features
Manage multiple games under one account
Priority support
Advanced analytics & insights on IAP funnels
Team collaboration access
Custom paywall & brand optimization
Scale
For large studios
Custom
For games making $1M+ MRR. White-glove service for top-grossing studios and publishers.
All Pro features
Unlimited games & paywalls
24/7 dedicated support
Exclusive onboarding & training
Dedicated success manager
Priority feature requests
Deep BI & monetization stack integrations
Let's talk about boosting your IAP revenue
Ready to maximize ARPU? We're here to help you monetize.
FAQ
Everything you need to know about mobile game monetization and IAP optimization
How can I easily integrate in-app purchases into my mobile game?
Our SDK integrates once with Unity, Unreal, or Cocos and instantly connects your game to our dynamic paywall system. No complex IAP setup needed—just plug in our SDK and start testing different purchase flows, pricing, and offers without touching your game code. We handle all the heavy lifting while you focus on making great games.
How can I increase in-app purchases without updating my app?
With our dynamic paywall builder, you can test new offers, change prices, and update store layouts instantly—no app store resubmission required. Test $2.99 vs $4.99 gem packs, try different bundle combinations, or switch from grid to carousel layouts, all from your dashboard. Changes go live immediately to boost your revenue.
What's the best way to optimize mobile game monetization?
The key is continuous A/B testing of your IAP offers combined with player segmentation. Our AI automatically tests different pricing tiers, bundle sizes, and purchase flows while targeting the right offers to the right players. Free-to-play users get starter packs, while whales see premium bundles—all optimized in real-time to maximize ARPU.
How do I increase revenue per user (ARPU) in my mobile game?
ARPU increases when you show players the right offer at the right time. Our platform analyzes player behavior—progression level, spend history, session frequency—to automatically trigger personalized purchase opportunities. A player stuck on level 20 might see a power-up bundle, while a returning player gets a 'welcome back' discount pack.
How do I implement LiveOps and event-based monetization?
Our platform handles all LiveOps automation for you. Schedule limited-time offers, seasonal events, and flash sales directly from your dashboard. Halloween skin packs, double XP weekends, or 'last chance' bundles—all triggered automatically based on player behavior and optimal timing. No dev team required for execution.
What's the best mobile game payment integration for indie developers?
For indie devs, the best payment integration is one that requires minimal setup and maximum flexibility. Our SDK connects with both iOS and Android payment systems automatically, plus lets you test different pricing strategies without code changes. Start with simple gem packs, then experiment with battle passes, subscription tiers, and limited offers as you scale.
How can I optimize my mobile game's paywall without coding?
Use our visual paywall builder to create and test different purchase flows without touching code. Drag-and-drop pricing tiers, bundle offers, and promotional graphics. Test whether players prefer individual items ($1.99 per skin) versus bundles (5 skins for $7.99), all while the AI learns which combinations drive the highest revenue per user.
How do I track and improve mobile game retention through monetization?
Smart monetization actually improves retention when done right. Our analytics track not just revenue metrics (ARPU, LTV) but also how IAP purchases affect player engagement. Players who buy a starter pack often stay longer because they're more invested. We help you find the sweet spot where monetization enhances rather than hurts the player experience.